GOOGLE ADS
Google Ads
campaigns
At Optimize Media, we specialise in Adwords campaigns and Search Engine Optimisation (SEA).
Google Ads
How are Adwords Adwords campaigns?
1. Understanding your needs and objectives
Before starting any Adwords campaign, we take the time to get to know you and understand your business objectives. Whether you want to
- increase sales
- generate qualified leads
- increase brand awareness
Our tailored approach is designed to meet your specific needs.
2. Implementation of the campaign
We develop targeted and effective Adwords campaigns. Whether on the Search Network, the Display Network, Google Shopping or elsewhere, our approach ensures that your ads reach the right people at the right time.
Our process:
- Selection of relevant keywords to maximise the visibility of your ads.
- Creating compelling and engaging ads that engage your audience.
- Precise targeting of user interests and behaviour, based on demographic characteristics.
3. Daily monitoring and optimisation of the campaign
We constantly monitor the performance of your SEO campaigns and make real-time adjustments to optimise their effectiveness. Our approach maximises your return on investment (ROI) and delivers sustainable results.
What we offer:
- Day-to-day management of your campaigns.
- Adjustment of bids, budgets and parameters.
- The use of advanced tools to track and analyse data.
4. Performance reports and traffic acquisition tips
Nous fournissons des rapports détaillés sur les performances de vos campagnes Adwords, mettant en évidence les indicateurs clés de performance (KPI) et les résultats obtenus. Nous vous offrons également des conseils d’acquisition de trafic pour améliorer continuellement votre présence en ligne.
Notre engagement envers vous :
- Des rapports réguliers pour vous tenir informé des progrès de vos campagnes.
- Des recommandations personnalisées pour optimiser vos performances et atteindre vos objectifs.
- Un partenariat durable axé sur la croissance de votre entreprise.
The different formats of Adwords campaigns:
Search
Your ads are displayed when people search on Google using relevant keywords. This is Google’s historic advertising medium, launched in 2004, and is still the most effective for most commercial activities. Find out more here.
Display
Your ads are displayed when people search on Google using relevant keywords. This is Google’s historic advertising medium, launched in 2004, and is still the most effective for most commercial activities. Find out more here.
Google Shopping
Thanks to Google Shopping campaigns, you can appear at the top of the search results when web users search for products that you offer in your e-commerce catalogue. This option is ideal for an e-commerce site.
App
These campaigns simplify the promotion of your applications on the main Google properties. They make it easier for you to reach your target audience and increase installations and interactions with your applications.
Performance
A few figures on google ads:
of people use the Internet to find a product to buy or to request a quote.
is equal to the average return on investment (ROI) for Google Ads.
of users click on paid advertising when making a purchase.
Ready to boost your
Google advertising strategy?
We’re passionate about our customers’ success. If you’re ready to give your advertising strategy a boost and achieve tangible results, contact-us today to discuss your project.
OptimizeMedia – Your advertising partner